Our Story

My First Crush

My First Crush is a small family of wines, and a shared family passion. One of our greatest joys living in Santa Barbara county is sharing our exceptional locally grown and crafted wines with friends. Bringing these wines to the tables of so many new friends is our mission.

Everyone can enjoy a sip of California sunshine and know that in each bottle of our signature Harmony, Blush & Pinot you will find a drinkable and delightful wine — not complicated or overthought — just perfect. Yearly we will deliver a crisp beautiful white wine, a rosé as pretty as a sunset, and an approachable red that will enhance any meal.

From time to time and dependent on the bounty that our winemaker is able to transform, we will delight in bringing you something extra special… maybe it will sparkle, maybe it will be a unique varietal, maybe it will be something you'll save for a special occasion. Our winemaker is gifted in Italian varietals and a true artist.

We are lucky to find ourselves housed at the historic Vega Vineyard & Winery where he resides. This multi-faceted winery offers dining, entertainment, cottages and a sampling of the additional varietals grown in the valley should you want to explore.

My First Crush is focused on consistently delivering a great wine to your home that takes the guesswork out of it — MFC Harmony, MFC Blush and MFC Pinot will be a staple on your table. And we will experiment and learn together as our winemaker delights our palettes with something different from season to season.

— Shaun & Tracey

MFC is great wine that everyone can enjoy — and know that with each glass you've benefitted No Kid Hungry.

Our Wines

MFC Harmony

A crisp, beautiful white wine — clean, bright, and endlessly drinkable.

MFC Blush

A rosé as pretty as a sunset, light and perfectly balanced.

MFC Pinot

An approachable red that will enhance any meal, any evening.

Vega Vineyard & Winery

We are proudly housed at the historic Vega Vineyard & Winery in Santa Barbara County — a multi-faceted destination offering dining, entertainment, cottages, and a sampling of additional varietals grown in the valley.

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